iOS App Built

For Boutiques

To Compete

Get Started Now

Get Started Now

Safara empowers boutique hotels with mobile app
technology to compete with the Chains & OTAs

A screenshot of a phone that shows a booking confirmation text for a stay at Inness Hotel and to download the Safara App to manage your reservation.

A screenshot of the Safara app search for hotels tab

A screenshot of the Safara app where a user is looking at all of their trips in the 'Your Trips' tab. They see an upcoming trip at Inness hotel

A screenshot of the listing for the hotel Marram in Montauk on the Safara app marketplace

A screenshot of the trip details page in the Safara app

25%

more onsite spend by app guests

40%

of guest downloads booked on an OTA

0%

app bookings are commission-free

HOW IT WORKS

1. Connect your PMS or CRS

Safara connects to your existing systems, so no "rip & replace" or switching is required.

A screenshot of the Ace Hotel Brooklyn in the Safara marketplace app

HOW IT WORKS

2. Guests manage bookings in-app

Whether booked via an OTA or direct on your site, guest can manage their reservation in-app, explore non-room offerings, and more.

HOW IT WORKS

3. App bookings are commission-free

Safara is an incremental direct demand channel. All bookings are commission-free with fully-transparent guest details.

"Why WOULDN'T you try this if you're an independent hotel?"
- Overheard at ILC Miami 2025
‍

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How We're Different

Our AI-powered Guest Demand Platform gives independent boutique properties chain-grade mobile technology
‍

Watch the Safara 360 product demo

For Operations & Marketing

One beautiful app for guests. AI-enriched data and incremental merchandising for your hotel.

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AI-Enriched Guest Data

An arrivals report for your front of house + an analytics dashboard for back office

Digital Guest Experience

Chain-equivalent mobile experience for guests + auto-syncing back to your PMS/CRS

Cross-sell property amenities

Safara turns guest attention into on-property spend — using the systems hotels already have.

Upselling Room Upgrades

Surfacing excess demand to drive room revenue + increase ADR

On a mission to

On a mission to

give $100M back to

give $100M back to

independent hotels.

independent hotels.

Integrations List

PMS

Cloudbeds

Mews

Oracle Opera (OCIM)

Stayntouch

CRS & Channel Managers

D-EDGE

Derbysoft

RateGain

SHR Windsurfer

SiteMinder

SynXis

TravelClick

and 50+ more...